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When the Rubber meets the Road

When looking for a new car, we tend to concentrate on things like the interior and exterior color, and the engine that sits under the hood. We also dwell on things such as how many miles it has or condition of the tires. Things that sometimes slip by are when the last oil change was performed or if it recently passed emissions.

Now when you add in questions such as “has it been wrecked?”, “is the windshield the original?”, “does it have the navigation disk?”, or “where are the other keys?”, we’re starting to get more thorough. That being said, I believe we have missed one very important detail here: tire quality.

The single most important part of how a car rides is between the road and the car itself. What sits between the suspension and the road is rubber! Now, you might be thinking that all tires are made alike, but you would be very misled if that was the case. Tires come in all different varieties and serve all sorts of different purposes. Take the Nissan GTR for example – this car sits on extremely sticky tires. When you look from the side, they almost look like they have no tread left on them at all. That is because the less tread on these tires, the more surface area those tires have to stick to the road. A large portion of what makes the GTR such an agile and quick car is its grip. If you throw $100 on those rims, you would be amazed at just how quickly the GTR goes from being a Corvette Killer to being just some other rough riding sports car.

There is a similar story for an S-Class Mercedes. A large part of why that car rides so smoothly, yet is able to deliver a pleasing driving experience, is due to the quality of rubber on which it is riding. Take a BMW X5, as well- the thicker tires with the larger sidewall means there is more room to absorb bumps and drive smoothly on the highway. You can even go another direction entirely, and look for off road tires with the ability to conquer the gravel roads you’ve always dreamed of exploring.

Cheap tires often cause a rougher ride, significantly more road noise, and wear out quicker than their more expensive counterparts. If you want your car to perform at its best, you have to keep giving it the parts with which it was designed. There is a reason BMW doesn’t put $50 dollar tires on their 3 series. It is because it really does matter. However, it’s not just about the money when it comes to tires. It’s about a mindset. If you spend $60,000 on an S-Class or $40,000 on a BMW X5, why would you skimp on the tires? These are expensive cars designed to deliver a superb driving experience with little road noise, smooth handling, and easy going highway driving. By putting cheap tires on them, and you take away that cusp- that edge that makes those cars worth $40k-60k. You take away what makes them drive better, feel better, and last longer than some other boring car like a Kia or a Honda. I’m not saying that Kia and Honda’s are bad cars. They are just geared for a different audience. Someone looking for an X5 should not be considering a Kia as well – they are in a different league. The Kia is able to be cheaper by not worrying so much about road noise or how smooth they can make the ride for the people sitting in the back. They also don’t equip their cars with expensive tires out of the factory. This is the other side of the coin from such Luxury Cars we were discussing earlier.

So in conclusion, if you buy a BMW or a Mercedes or even the Nissan (I know the GTR is a rule breaker) you should be prepared to spend more money maintaining its integrity. From Synthetic Oil Changes (yes, it will cost more than $20 to change the oil) to tires, naturally it will cost more to keep these well designed cars delivering the driving experience that you deemed was worth the extra money. So treat it well, give it good tires, a fresh oil change, and, frankly, just the respect the treatment it deserves. In return, it will keep performing the way it was designed to: better than the rest.

 

Lincoln Fantaski

Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.

Categories: Car Tech, Used Car Tips

How to trust Car Dealer

April 10, 2012 Leave a comment

In this world of slick car dealers and their employees its hard to decide just who to pick and do business with. A reputable dealers ultimate goal should be to acquire a client and keep him for life (or most of it). Relashionship building begins with transparency and honesty. A good dealer should have certain qualities to stand out among wolves, and this leads me to reviews. Google and other search engines are tracking and 1st page ranking based on original customer reviews. Ebay is also a good place to see just how reputable a dealer is. Look at their feedback record. Although no company can please every client you will at least obtain a gauge of what to expect when you pick up the phone or send an email to that dealership. Another point of interest is are they clear with the overall condition of each vehicle. A reputable dealer will have a Free CarFax report on their website. If the vehicle was in an accident they will express that withing the content of the vehicles description. Visit other online review sites such as dealerrater.com, Google reviews, etc are places where you can seek some insight into other people’s prior opinions of the dealer you are working with.

Now let’s talk pricing. A good “Value” does not always translate to cheap pricing. Let’s be real here, if you have been shopping for a car and you find one with the options you want, the color and mileage you have been looking for and the overall condition is just right then it’s ok to bring out a bit more cash for it. Remember it should be all about being fair. Don’t compare the one that had a bad CarFax with another that had a clean one. One’s is worth more than the other another. If you find the car you want, in the condition you want, with all the options you desire you can plan on keeping it for a while then the extra money up front can be saved many times over if the cheaper car ends up with a sketchy repair history. The clean carfax is worth the few extra dollars just for that peace of mind, and trusting your dealer based on their reviews to only deliver quality vehicles can help you narrow down your search too.

Have fun shopping,
Orlando Lopez
PS: We at Select Luxury Cars have a 100% positive ebay feedback and strive to only deliver the highest quality of cars at reasonable prices. We hope other dealers will be as upfront and honest about their vehicle conditions as we strive to be.

Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.

Categories: Used Car Tips

The Best Time to Buy Pre-Owned is Now

April 10, 2012 Leave a comment

The first quarter of 2012 has turned out to be good for used car sales. Even with gas prices soaring, it is cost-effective to purchase a pre-owned vehicle. There are many deals worth taking advantage of because more cars are available to dealers and banks are quoting suitable rates and terms. As current owners are returning there 3 year lease and car manufacturers not wanting to own these off lease vehicles, it makes a great opportunity for use car dealers to pick up some really nice inventory, smart shoppers can take advantage of some great summer deals.

Here at Select Luxury Cars, we have great inventory ranging from $10,000 to $200,000 of all makes and models. If you are looking to purchase, and have a trade in, take this moment to make the most of your car shopping experience.

Visit us at www.selectluxury.com

Mike Goodall

Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.

What can men learn from Women Buyers?

When it comes to car buying, women are more informed and level-headed than male buyers in the showroom. Male buyers tend to use the dealership showroom as a staging ground for a boxing match with the “salesperson”, whereas a female buyer wants to finalize her transaction and leave.

When women approach shopping, they ask all the necessary questions, even if they think they know the answers. They do not rely on what they assume they may know from their vast knowledge of the industry or product.

I for one, respect the different angles my wife takes on purchases and the variety of questions she will ask. Some of the questions I may have been afraid to ask myself or that I have too much of an ego to ask.

Speaking solely as a salesperson, I believe male customers revel in the gamesmanship of sitting in a showroom and arguing back and forth with their salesperson. They have to win. Women do more research and, as a group, are more pragmatic in their vehicle choices. They tend to be more concerned about safety issues and reliability than horsepower and big wheels.

According to Lease Trader, 95% of women buyers list safety performance as their main concern when shopping for their next vehicle. Men (83%), on the other hand list driving and engine performance among their top issues. Here is the bottom line for us men. Please take your time doing your homework before venturing out. Your time is precious, so please do not waste it spending hours at a dealership.

-Roger Evanson

Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.

Categories: Used Car Tips

When is the best time to buy?

March 24, 2012 Leave a comment

In the never ending quest for a great car deal, buyers will spend too much time trying to figure all the angles. A favorite topic to discuss is this: when is the best time to buy a car?

There are many different opinions as to when the best time to purchase. And oddly enough, some of them may be true, but most apply only to Franchise.  Let’s look at a few of them and see which one looks good to you

1)      Model redesigned: The manufacturer is going to continue making a certain model car, but it is about to introduce a completely new design for the same car you are considering now.  Yes, you are buying a car that’s a little outdated, but a deal is a deal. Let the other consumer who has to have the newest model first take the hit to their pocket book.

2)      End of the Month: Dealers might need a few more units to make their monthly bonus. You may be able to negotiate a better deal for yourself and take advantage of any Manufacturers (new cars buyers) incentives.

3)      Rainy Days: There is no one else out there buying cars, so the salesperson will give you deep discounts to get your business. Good luck getting this one to work to your advantage.

4)      Holiday Periods: Again, business is slow so you can get an early Christmas present from desperate dealers. There is probably some truth to this. The problem with that is that some dealers cut back on inventory during the holidays. So, it cuts both ways.

5)      Full Moon: Just kidding, you will not get any full moon discount unless you’re in the Twilight movie series scene.

Really, the best time to buy a car is when you need one and have done all your research. There are many online sites you and use to figure out what factory incentives and rebates are. Make sure you check the salespersons and dealerships’ customer reviews before driving yourself and your family all over the State to save a few hundred dollars.

Roger Evanson

Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.

Categories: Used Car Tips

Save Time and Frustration

March 10, 2012 Leave a comment

At any given time while shopping for your next vehicle, you’ll visit a number of online dealers and even some in person.

 

Can you tell the difference between them?

Here is a familiar experience from a friend…….

“I was looking for a car for myself several months ago and like many of you, I got annoyed with the process! When I inquired about a car (from their website), the salesperson told me something that killed my enthusiasm within the first minute of talking to him.  The car I saw was no longer available, then he explained that I could not afford my second choice.”

 

This experience alone can discourage anyone.  As a salesperson, I have even been in the exact situation, so many of you can relate.

That’s why I think Select Luxury has been a successful online dealer.  I am in sales and I don’t use the language or verbiage to discourage my customers.  I try to be professional and honest because I understand that the process can be frustrating. 

 

We understand that customers get upset with their salesperson when they feel that they are not “working” with them on the price. We also understand that some customers have unrealistic goals when purchasing their next luxury vehicle. That why being an “educated consumer” is so important. 

Folks again: research is the key when shopping for a vehicle. A customer will say to me, “XYZ Auto has the car for $2,000 less than your X5!”  My reply is typical, “Have you driven their vehicle? What is the overall condition?”  Customers shopping online MUST research.

1.  Find out how long the dealer has been in business.

2.  Find out what the dealer’s business and customer reviews say

3.  Check the rating on the vehicle to make sure you are truly getting a “good deal”.

 

We all like a good deal, but good service and a quality product are worth the extra money!

Roger Evanson
Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.

Categories: Used Car Tips

Used Cars: Wants Versus Needs

February 20, 2012 Leave a comment

I had a customer visit the dealership and wanted to test drive a Range Rover, SL550 and a 750Li because she wasn’t sure what she wanted. However, test driving different types of vehicles is not the solution.  This will create more confusion instead of helping you make up your mind.  Finding the right car to match your lifestyle can be a ovewhelming experience.  A good salesperson will carefully listen to the customer’s needs and concerns to help them make a suitable purchase.

 

Shave the Fat

Before you begin your search, understand your stage in life.  If you have young children at home and are shopping for a “main” vehicle, a two seater convertible is obviously out of the question.  Don’t wast your time (or the salesperson’s) test driving something that clearly doesn’t fit your lifestyle.

There are blogs that tell you to be stone-faced and impersonal with your salesperson. (This is not my point of view).  Understand she/he  is there to gather information to show you cars that meet your needs and make a qualitative decision.

Some reasonable questions may be:

Will this be your main vehicle?

Are you married / have children?

How long have you had your current car?

  • This is to understand if they are a 2 – 3 year and out “kind of person.”
  • Do they plan on keeping this car 10 years then give it to their children?

 

Add to Cart

Let me start by saying, cost is important but not the main factor in finding your perfect vehicle.  When starting your search you need to make a list of your wants versus your needs.  Take into consideration your day to day interactions, i.e. kids, hobbies or shopping.

What options are a must have?

  • Passenger seating (3rd row seat)
  • Miles per gallon (MPG’s)
  • Cargo space
  • Heated seats (rear) / steering wheel
  • 4WD
  • Backup camera
  • Navigation

What are you willing to COMPROMISE?

When searching for a pre-owned car, it may have the right options but not be the right color.  It can be the perfect color and is missing an option you really want.  You should be willing to compromise to get the right deal.  Don’t win the battle just to lose the war.

Mike Goodall

Select Luxury Cars, located in Marietta, Ga. on Highway 41, hand “Selects” every vehicle. We specialize in the highest quality automobiles available in the market. Whether you live here in the Atlanta area or anywhere around the world, we will find the exact car you are dreaming of. If you are looking for a Mercedes, BMW, Porsche, Audi, Bentley, Rolls-Royce, Ferrari or other high end model, begin your search here and we won’t disappoint.